Why do we need SEO
While we can see the code behind the server or the back end of a website. does it actually work as you want it. What is the point of having a website and you cant be found. There maybe 467.000 pages for what you are searching for. How are you going to be found if you are the last website on the net. How many pages do you scroll through before giving up your search or changing the the way you ask for the information.
When you build a website whether it is a blog,for a small business, for a corporate company, if you want to succeed, then you need to get yourself out there for the world to see. You may think that building a website for this fantastic product that you have found, will be coded and ready with a few weeks and you can sit back and watch the pennies roll in. This is where a lot of online businesses fail and the ones that are not online or don't have any real SEO fail to maximise their own potential customer base or targets.
Google, MSN, Yahoo and other search engines dont just decide that you get that listing, the more traffic you can generate the higher you go to the top, there are also a lot of other factors involved. Relativity, Domain name, the server it is hosted on, footer links, there is a lot more than just a few meta titles and meta descriptions needed to help you get where you need to be, at the top and in with a chance.
SEO is another way of saying Internet Marketing. Market your product properly and it could be the difference between growing or becoming another website lost in out web space. Over the next few months i will be explaining the do's and don'ts and the steps needed in getting your website noticed. Everything i will show you is free and we will aim at everything organically, no paying for adwords and sponsored listings. I will also be explaining analytics and other tools so that you can track your website and find the pages that need to be improved. SEO is a long term process, the more work you do the more chance you have of surviving in the dog eat dog world of being top dog!